Photo Editing Power Shift?

Anyone who knows me knows I am a technology geek.  I love (and need) to keep up with trends in technology.  If I won the lottery, I’d probably do something really stupid like arrange a shopping spree at Apple and Best Buy…

But I digress…Lenovo threw down the guantlet this month on laptop computing for photography.  They announced the release on this bad boy.  In the past, laptops just didn’t cut it for SERIOUS photo editing.  Their display colors weren’t accurate enough, there wasn’t enough power, etc.  As a result, most people stuck with desktop machines for real photo editing and used laptops to show client slide shows, answer email, etc.  This new Lenovo has a built-in color management system (which you will have to calibrate a lot, since laptops get moved around, but that’s another story…), a built-in graphics tablet (seriously cool) and enough horsepower to edit every photo you ever took of your pet with a hat on at once.

I’m not saying I am going to go out and buy this thing, it starts at $3000 for one thing, I just think it’s an interesting play by Lenovo to target such a niche that has a loyal following of Apple folks on the laptop side.  Gaming and photography are two hobbies that have arguably powered the desktop market for the last few years.  Maybe one day we will run out of excuses to stay glued to our desks.  I can see myself now, sitting on the boat out in the Bay editing your wedding photos….

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